Privacy policy

This privacy policy explains how Monkspath Pharmacy (Avicenna Partner) (“Monkspath”, “we”, “us”, “our”) collects, uses, stores, and shares personal data when you use our website, contact us, submit a form, or request an appointment through our online tools.

If you have questions, contact us at: privacy@monkspathpharmacy.co.uk

1. Who we are

Organisation: Monkspath Pharmacy (Avicenna Partner)

Address: 6 Farmhouse Way, Shirley, Solihull, B90 4EH

Phone: 0121 704 4485

For data protection purposes, Monkspath Pharmacy is the data controller for personal data collected via this website.

2. What personal data we collect

The data we collect depends on how you use the website.

2.1 Data you provide to us

When you use our contact, complaints, or appointment request tools, you may provide:

Contact details (such as name, email, phone number)
The content of your message or complaint
Appointment details you request (such as preferred times, service type)
Any other information you choose to share

Please do not submit sensitive medical information through general website contact forms unless we specifically request it. If a particular service requires health information, we will explain what is needed and why.

2.2 Data collected automatically

When you browse the website, we (and our service providers) may collect:

IP address (or a shortened/hashed version where supported)
Device and browser information
Pages viewed, clicks, scrolling, time on page
Referrer/exit pages
Approximate location (derived from IP)
Cookie identifiers and similar tracking identifiers

3. How we use your personal data

We use your data to:

Respond to enquiries and complaints
Process and manage appointment requests and scheduling
Provide and improve our website and services
Understand how people use the website so we can improve user experience
Maintain website security and prevent misuse/fraud
Measure marketing performance and improve relevance of our advertising (where applicable)

We process personal data under one or more of the following legal bases:

Legitimate interests: operating, improving, and securing our website; responding to general enquiries; understanding how the website is used
Contract / steps before a contract: processing appointment requests and providing requested services
Legal obligation: where we are required to retain or share information to comply with law or regulatory requirements
Consent: where required for non-essential cookies and similar technologies (for example, analytics and session replay, depending on your cookie choices)

5. Cookies, analytics, and session replay

We use cookies and similar technologies. Where required, we ask for your consent before placing non-essential cookies.

5.1 Google Analytics

We use Google Analytics to understand website traffic and usage. This helps us improve content, navigation, and performance.

5.2 HubSpot

We use HubSpot for website forms, contact management, and marketing measurement. HubSpot may set cookies and collect data about your interactions with our website and forms, depending on configuration and your cookie choices.

5.3 Microsoft Clarity (and Microsoft Advertising)

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioural metrics, heatmaps, and session replay to improve and market our products and services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products and services and online activity. Additionally, we use this information for site optimisation, fraud and security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

We may share personal data with:

Website and analytics providers (such as Google Analytics, HubSpot, Microsoft Clarity), where needed to operate and improve the website
IT and security providers who support website hosting, maintenance, and security
Professional advisers (for example, legal or compliance advisers) where necessary
Regulators and authorities where required by law or to protect safety

We do not sell your personal data.

7. International transfers

Some of our service providers may store or process data outside the UK. Where this happens, we rely on appropriate safeguards required by UK data protection law (for example, adequacy regulations or approved contractual protections).

8. How long we keep your data

We keep personal data only for as long as necessary for the purposes set out in this policy, including:

Responding to enquiries and complaints
Managing appointment requests
Complying with legal, regulatory, and record-keeping obligations

Retention periods can vary depending on the type of data and the context. If you want more detail, contact us.

9. Your rights

You may have the right to:

Request access to your personal data
Request correction of inaccurate data
Request deletion of your data (in certain circumstances)
Object to or restrict processing (in certain circumstances)
Request data portability (in certain circumstances)
Withdraw consent (where processing is based on consent)

To exercise your rights, contact: privacy@monkspathpharmacy.co.uk

You also have the right to complain to the Information Commissioner’s Office (ICO):

https://ico.org.uk/

10. Children’s privacy

Our website is intended for a general audience and is not designed for children to use on their own.

If a parent or guardian contacts us or requests an appointment on behalf of a child, we will handle the information provided in line with this policy and applicable healthcare and confidentiality rules.

If you believe a child has provided personal data to us without appropriate consent, contact us and we will review and take appropriate steps.

11. Keeping your information secure

We take appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorised access, disclosure, alteration, or destruction. No website can be guaranteed 100% secure, but we work to keep risk low.

12. Links to other websites

Our website may link to third-party websites. We are not responsible for their privacy practices. If you follow a link, check the privacy policy on the third-party website.

13. Changes to this policy

We may update this privacy policy from time to time. The latest version will be published on this page with an updated “Last updated” date.

14. Contact us

If you have any questions about this privacy policy or how we handle your data:

Email: privacy@monkspathpharmacy.co.uk